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FATAL ATTRACTIONS

FATAL ATTRACTIONS

DIGITAL, SOCIAL AND PRINT CAMPAIGN 

 

To generate interest in this new Animal Planet series we took viewers into the flawed psyche of exotic pet owners as they attempt to justify their obsessive and ultimately disastrous love for their animals.

The premiere was the #1 rated non-fiction ad-supported cable telecast in all of Prime on Fridays among P25-54, excluding news and sports. 

 
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PRINT CAMPAIGN

 
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